User blog comment:Kisukeiscool100396/Live action Bleach Film confirmed to be in the works/@comment-1351982-20120225145855/@comment-1351982-20120226010843

The main problem with Airbender was it was done behind the creators' backs and they had pretty much no input what so ever. With Bleach I have more hope, because apparently most of the guys on it like Bleach and Kubo has been aware of it since day 1, something DBE never had. Hence Viz Productions was set up not long after Dragonball so that no one ever has to witness a travesty like that ever again.