Hooleer

The Giant Unnamed Hollow also known as Superchunky due to the name of the chapter it appeared in, is a large creature that appears to be fighting alongside Sōsuke Aizen. It appears to be a Hollow of some description, with a bulbous body, long tufts of hair on its back and a large single eye. Its hair appears to be the same or a similar color to its skin. It also has the masks of Gillian class menos like-toenails. It made a slight appearance early in the series, but recently made its proper debut during the Winter War. It can stake a claim to being arguably the largest creature yet seen in the series.

Soul Society arc
It made a short appearance as Sōsuke Aizen, Gin Ichimaru, and Kaname Tōsen were being extracted from Sōkyoku Hill via Negación. Its eye can be briefly seen behind the mass of Gillians present within the Garganta, but the rest of its body remains hidden.

Fake Karakura Town arc
Wonderweiss Margera appears during the Gotei 13's battle with the Espada, bringing the Hollow with him. It is evident that it dwarfs the other combatants. While Wonderweiss attacks Ukitake, the Hollow uses its breath to extinguish the fire prison that is trapping Aizen, Ichimaru and Tōsen, thus freeing them.

Powers & Abilities
Breath: The Hollow's breath is powerful enough to put out the fires caused by Genryūsai Shigekuni Yamamoto's zanpakutō ability, Jōkaku Enjō (though it must be said that they had already been burning for some time at this point). It is implied that it 'smells of death'. Whether this means it has other more obscure effects remains to be seen.

Menos Manipulation: early on in the series before it was fully revealed it was shown to be controlling the menos into using negacion to lift Aizen, Tousen, and Gin to safety, while it watch from from behind the Menos.

Trivia

 * Due to the title of the chapter it made its official debut in, fans have given this creature the name Superchunky. Its true name has yet to be seen.
 * Also from the same chapter title we can infer that "Superchunky" is from hell becasue the name of the title was "Superchunky from Hell"